Internet Accessable?
I am surprised at the attempts by website developers, businesses, and even just plain old regular folk to treat the internet as a domain where only the graphic image rules, similar to television or an abstract painting. Many companies often fail to take into account the need for good writing, good web content! As Matthew Stibbe at Bad Language points out that, when surveyed, many companies only gave the writing on their websites a 10% priority. What do they usually focus on? Design and SEO.
Darwin's Theory of the Internet
We as people, have evolved to a point where language and words are what's needed for communication, not pictures. Those companies just don't seem to realize, no matter how many visitors they draw in with their SEO and how cool they make the site look, they still won't be providing useful information through accessability and useability in their web content. Say it with me people, 'Accessability' and 'Useability' for these are the keys to drawing in repeat visitors, who can then become repeat customers.
Sunday, April 1, 2007
Subscribe to:
Post Comments (Atom)
2 comments:
Earlier in the 1990's when web was NOT rules by search engines then images may have been the way to go. But nowadas graphic and flash intensive websites fail to get noticed by the search engine spiders
Excellent point. SEO was designed to 'catch' the attention of search engine web spiders, to get the higher rankings and get more visitors.
However lots of SEO won't do any good if the site visitors are so disgusted by bad content that they leave in search of better content on a less highly ranked site.
Post a Comment